There are such things as 'conservative' tunes, by the way, although
you'll still notice improved throttle response from the engine & transmission,
you'll still get longevity/durability benefits that won't be immediately obvious,
and your highway MpG will improve if you can keep your foot out of it.
In other words, even for those who erroneously think 'tunes' are for 'fun', the tune would be worth it.
At BlackBear Performance, that is called a "traditional tune". I have one and I love it.
After over 30+ years of pcm tuning, even I'm never quite sure of what a competent & thorough tuner means by a 'traditional' tune,
if only because the term 'traditional' still discourages those who think that even a basic mail-order tune is for 'non-conservative' or 'over & above' normal driving.
Although my focus remains staunchly on OBD1LT1 tuning, I am also adamant about making each tune specifically for each customer,
usually because each driver and each environment is slightly different
(an early lesson involved mail-order tuning Performance Mode for SanFran hills - yes, he wanted to eliminate excess shifts where Bullitt was filmed).
There are rare cases PRECISELY because the customer wants the tune to be as undetectable as possible,
as well as oddities like tuning for hypermilers who want most downshifts to be nearly inaccessible.
All that said, I'd begrudgingly admit that, if a customer countered,
'stop asking questions and just improve on GM OE as you see fit, regardless of who the
various driver
S may be in the future;
I may sell it to someone who might not want a tuned pcm', that'd be one of the 'cookie-cutter' templates I initially base my tunes on,
and I may do very little to it before sending it out; it'd be barely detectable under 25%TPS ... but I've yet to come up with a name for it, other than
'how GM could've / should've tuned it for anyone' ... 'basic' tune?